So, I was going through some boxes I had in storage here at my place and came across this poem my late Mother gave me many years ago. She was my biggest "cheerleader" and was totally all in when I would call to tell her I had landed a new radio station job. "Wonderful!" she would say with a smile in her voice as I broke the good news.
This poem is special and I wanted to share it with you because the ebb and flow of the voice over business can be unpredictable. One moment, your email is blowing up with jobs to be recorded, and the next it's quiet. (Dare I say "crickets?"). Don't take it personally. It happens to a lot of us who do this work. And there are voice over cycles throughout the year. Not surprisingly, Summers tend to be slow when many are on vacation sticking their toes in the sand. I find that during those down times, throwing myself into marketing my business and reaching out to others is a productive way to go. And remember all those jobs you landed in the past and how good it felt to have a customer/client appreciate your voice over work. If you're slow and doing the right things to promote your business, hang in there! Things will often change. Maybe not on your timetable, but the pendulum will swing back again into a busy cycle. The poem below is called "Don't Quit" by Edgar A. Guest in the 1920's. You may have seen it before. I think it's especially significant during this current pandemic/economy.
It’s when things seem worst that you must not quit.